Perception and Memory in HCI and UX
How This Course Will Transform Your Career
In This Course, You'll
Get excited when you discover the science behind intuitive design! You'll learn how to tap into the power of perception and memory to create enjoyable experiences and products people love. More love, more profits, and greater salary potential. Why does Apple's interface feel familiar even on new devices? Because it builds on what people already know. Memory is limited, especially short-term memory. Too much information at once leads to frustration and errors. When you learn how people perceive and process information, you'll design interfaces that feel natural and intuitive. You'll get human-centered, AI-resistant skills that put you in high demand no matter how fast technology evolves.
Make yourself invaluable with design systems that guide people effortlessly toward the desired action. People should remember your product, not their frustration with it. Consistently overwhelming people with complex interfaces leads to higher dropout rates, lower engagement, and reduced retention. You'll learn to minimize cognitive overload and prevent people from feeling lost or confused. Your work will replace confusion with clarity—and frustration with flow. No matter your background, it's easy to master perception and memory in Human-Computer Interaction (HCI) and User Experience (UX) Design. With step-by-step guidance, you'll apply your skills right away. Whether you're creating a presentation, a mobile banking app, an online learning platform, or a wearable fitness tracker, this course gives you the skills to create a product or service people instantly understand, love to share, and are excited to buy.
Gain confidence and credibility as you simplify complex interfaces using memory and perception principles. You'll get practical experience when you complete the optional exercises to build your portfolio. You'll conduct an accessibility audit and analyze learnability in popular apps. You'll fast-track your learning with ready-to-use templates like the Goal-Mapping Worksheet and Walkthrough Form. You'll build inclusive products and services that everyone loves to use—with accessible navigation for older adults and intuitive workflows for first-time users.
It's Easy to Fast-Track Your Career with the World's Best Experts
Master complex skills effortlessly with proven best practices and toolkits directly from the world's top design experts. Meet your expert for this course:
Alan Dix: Author of the bestselling book “Human-Computer Interaction” and Director of the Computational Foundry at Swansea University.
Gain an Industry-Recognized UX Course Certificate
Use your industry-recognized Course Certificate on your resume, CV, LinkedIn profile or your website.

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Why Learn Perception and Memory in HCI and UX?
Perception and Memory in HCI and UX falls under the umbrella term of User Experience (UX) design. UX design is your fast-track to a meaningful, secure, and rewarding career.
Worried You'll Lose Your Job to AI? UX Design Skills Make You AI-Proof
UX design builds on your core human strengths such as emotional intelligence, deep human understanding, critical thinking, intuition, and imagination.
AI can't replicate your uniquely human ability to design for real emotions and needs such as joy, comfort, curiosity, safety, and a sense of belonging. These deeply human insights are your superpowers. With UX design skills, you'll turn them into products and experiences people truly love. You become irreplaceable, confident and in demand.
And yes, we'll also show you how to use AI to accelerate your results.
Feeling Stuck in the 9–5? Design Your Freedom
Tired of feeling undervalued, anxious, or trapped in your career? UX design skills open doors to freedom, flexibility, remote work, and a career you're excited about—without starting from scratch.
Stop wondering if you could be more. Start realizing your full potential today.
UX Design is Booming: Accelerate Your Career to Higher Salaries and Impact Across All Jobs and Industries
Salaries for people with design skills are soaring, often surpassing $200K in cities like San Francisco, and job growth is strong (13% globally). Why? Because companies thrive when their users are happy. Companies that invest in great design outperform the S&P 500 Index by a whopping 228%.
Design a Life You Love
Great design is all about helping people meet their needs and achieve their goals through intuitive, meaningful, and delightful experiences. Skills in design will empower you to create experiences and products that make people's lives easier and more fulfilling. And when people love what you create, your business thrives, and your salary potential grows. You get the ultimate double win:
You'll feel deeply fulfilled by designing experiences and products people love.
You'll be financially rewarded for your real-world impact.
Course Overview: What You'll Master
- Each week, one lesson becomes available.
- There's no time limit to finish a course. Lessons have no deadlines.
- Estimated learning time: 9 hours 30 mins spread over 4 weeks.
Lesson 0: Welcome and Introduction
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0.1: Get Help, Career Advice, and Job Opportunities (1 min)
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0.2: How to Get Your Course Certificate (16 mins)
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0.3: Grow Your Global Network and Build Your Brand (11 mins)
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0.4: Global Skills, Local Jobs: Build Your Network in Your Area (1 min)
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0.5: Gain Timeless Skills Through Courses from IxDF (21 mins)
Lesson 1: Welcome to Lesson 1 of Perception and Memory in HCI and UX!
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1.1: Welcome to Perception and Memory in HCI and UX (16 mins)
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1.2: How we Interact with Technology (4 mins)
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1.3: How we Perceive the World (38 mins)
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1.4: Consider How Different Senses Work Together When you Design (18 mins)
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1.5: How to use Sensation and Perception when we design (22 mins)
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1.6: How to use Touch and Haptics in your designs (1 hour 12 mins)
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1.7: Conversations: Community-Based Learning and Networking (6 mins)
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1.8: Congratulations and Recap (2 mins)
Lesson 2: How Vision and Hearing Work
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2.1: Welcome to Vision and Hearing! (1 min)
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2.2: How We See (9 mins)
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2.3: How Our Vision Works and can go Wrong (27 mins)
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2.4: How to Use Peripheral Vision Effectively: A Case Study (13 mins)
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2.5: How to use Sound Effectively (2 hours 3 mins)
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2.6: Conversations: Community-Based Learning and Networking (7 mins)
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2.7: Build Your Portfolio: Vision and Hearing (9 mins)
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2.8: Congratulations and Recap (2 mins)
Lesson 3: How Human Memory Works
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3.1: Welcome to Lesson 3! (2 mins)
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3.2: What Types of Memory do we Have? (22 mins)
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3.3: What is Sensory Memory and How Does it Work? (16 mins)
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3.4: How to Use Short-Term Memory and the Magical Number Seven in Design (19 mins)
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3.5: How We Use Long-Term Memory and How it Informs Us Who We Are (36 mins)
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3.6: Is Memory Reliable? (52 mins)
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3.7: Conversations: Community-Based Learning and Networking (6 mins)
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3.8: Build Your Portfolio: Memory (8 mins)
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3.9: Congratulations and Recap (2 mins)
Lesson 4: Course Certificate, Final Networking, and Course Wrap-up
How Others Have Benefited

Jonathan Smith, United States
“I have really enjoyed all of the courses that involve contributions by Alan Dix. His explanations are crystal clear and he often systemizes concepts in a way that help me better understand and retain what I learn.”

Suellen Caroline da Silva, Brazil
“He is very good at explaining things and giving examples from real life so we can make connections and better assimilate the content.”

Kirthika Vijayakumar, India
“Great storytelling and real-life examples helped me understand and relate.”
How It Works
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Take online courses by industry experts
Lessons are self-paced so you'll never be late for class or miss a deadline.
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Get a Course Certificate
Your answers are graded by experts, not machines. Get an industry-recognized Course Certificate to prove your skills.
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Advance your career
Use your new skills in your existing job or to get a new job in UX design. Get help from our community.
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