Example of a question grid

Writing Good Questions for Surveys

by William Hudson • 24 min read

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Although question grids like this are much loved by survey tool suppliers, they are very taxing for participants and don’t work well on mobile devices.

A quick glance at online survey tools will show a wide variety of question types and formats. In the video we consider what good questions look like and how they should be presented to respondents:

Transcript

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There’s quite a lot to remember to avoid the common pitfalls of survey design. Download our brief guide here:

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