Design Thinking: The Beginner's Guide

Suited For: All Levels
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What You’ll Learn

  • How to apply design thinking to your problems in order to generate innovative and user-centric solutions
  • How to make use of practical design thinking methods in every stage of your problem, with the help of method templates
  • How to initiate a new working culture based on a user-centric approach, empathy, ideation, prototyping, and playful testing
  • How to employ ethnographic and analysis methods, such as interviews, focus groups, and surveys
  • How to prototype early and fast, as well as test your prototypes so as to reduce risks and accelerate organizational learning

Some of the world’s leading brands, such as Apple, Google, Samsung, and General Electric, have rapidly adopted the design thinking approach, and design thinking is being taught at leading universities around the world, including Stanford d.school, Harvard, and MIT. What is design thinking, and why is it so popular and effective?

The overall goal of this design thinking course is to help you design better products, services, processes, strategies, spaces, architecture, and experiences. Design thinking helps you and your team develop practical and innovative solutions for your problems. It is a human-focused, prototype-driven, innovative design process. Through this course, you will develop a solid understanding of the fundamental phases and methods in design thinking, and you will learn how to implement your newfound knowledge in your professional work life. We will give you lots of examples; we will go into case studies, videos, and other useful material, all of which will help you dive further into design thinking.

This course contains a series of practical exercises that build on one another to create a complete design thinking project. The exercises are optional, but you’ll get invaluable hands-on experience with the methods you encounter in this course if you complete them, because they will teach you to take your first steps as a design thinking practitioner. What’s equally important is you can use your work as a case study for your portfolio to showcase your abilities to future employers! A portfolio is essential if you want to step into or move ahead in a career in the world of human-centered design.

Design thinking methods and strategies belong at every level of the design process. However, design thinking is not an exclusive property of designers—all great innovators in literature, art, music, science, engineering, and business have practiced it. What’s special about design thinking is that designers and designers’ work processes can help us systematically extract, teach, learn, and apply these human-centered techniques in solving problems in a creative and innovative way—in our designs, in our businesses, in our countries, and in our lives.

That means that design thinking is not only for designers but also for creative employees, freelancers, and business leaders. It’s for anyone who seeks to infuse an approach to innovation that is powerful, effective and broadly accessible, one that can be integrated into every level of an organization, product, or service so as to drive new alternatives for businesses and society.

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Our clients: IBM, Harvard University, University of Cambridge, NASA, Adobe, Stanford, Massachusetts Institute of Technology, LinkedIn
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Is This Course Right for You?

  • You want an evidence-based curriculum taught by industry leaders.
  • You want real-world design skills that translate directly into professional practice.
  • You want to earn industry-recognized credentials.
  • Your time is too valuable for scattered free content with no structure.
  • You want learning that leads to better roles and stronger earning potential over time.
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How It Works

  1. Build High-Impact AI and Design Skills

    Industry leaders from companies like Adobe, Google, and NASA teach you real-world skills grounded in industry practice and research.

  2. Combine AI and Timeless Design Skills

    Learn both AI and the human-centered design skills that AI can't replace.

  3. Earn Industry-Recognized Certificates

    Add IxDF Course Certificates to your LinkedIn profile and résumé to show you've completed an evidence-based curriculum taught by industry leaders.

  4. Turn Your Skills Into Career Opportunities

    Use your new skills to take on higher-value work, qualify for promotions or find a role that fits you better.

  5. Build a Network That Supports Your Career

    Connect with designers in 496 cities across 107 countries. Learn together, get mentored, and build relationships that open doors.

Course Overview

  • Each week, one lesson becomes available.
  • Study flexibly. Take as much time as you want.

Lesson 0: Welcome and Introduction

To be scheduled. Estimated time to complete: 1 hour, 32 mins.

  • In-depth video lesson with experts, animations and templates. 0.1 Welcome to Courses from IxDF (33 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 0.2 Get Help, Career Advice, and Job Opportunities (6 mins)
  • In-depth video lesson with experts, animations and templates. 0.3 How to Earn Your IxDF Course Certificate (20 mins)
  • Community-based learning and networking. 0.4 Grow Your Global Design Network (12 mins)

Lesson 1: What is Design Thinking and Why is it so Popular?

To be scheduled. Estimated time to complete: 3 hours, 9 mins.

  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 1.1 Welcome to Design Thinking: The Beginner’s Guide (15 mins)
  • In-depth video lesson with experts, animations and templates. 1.2 What is Design Thinking and Why Is It So Popular? (37 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 1.3 Design Thinking: New Innovative Thinking for New Problems (21 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 1.4 Obstacles to Problem Solving and Innovation in Design Thinking (17 mins)

Lesson 2: The Design Thinking Process

To be scheduled. Estimated time to complete: 4 hours, 4 mins.

  • In-depth video lesson with experts, animations and templates. 2.1 5 Stages in the Design Thinking Process (21 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 2.2 Stage 1 in the Design Thinking Process: Empathise with Your Users (28 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 2.3 Stage 2 in the Design Thinking Process: Define the Problem and Interpret the Results (21 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 2.4 Stage 3 in the Design Thinking Process: Ideate (22 mins)

Lesson 3: Empathise with the People You Design For

To be scheduled. Estimated time to complete: 4 hours, 44 mins.

  • In-depth video lesson with experts, animations and templates. 3.1 The Power of Empathy (10 mins)
  • In-depth video lesson with experts, animations and templates. 3.2 Design Thinking: Getting Started with Empathy (53 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 3.3 How to Develop an Empathic Approach in Design Thinking (27 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 3.4 Empathy – How to Improve Your Designs by Developing Empathy for Your Target Group (53 mins)

Lesson 4: Define the Design Challenge

To be scheduled. Estimated time to complete: 3 hours, 22 mins.

  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 4.1 Stage 2 in the Design Thinking Process – Define the Problem by Synthesising Information (13 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 4.2 Methods to Help You Define Synthesise and Make Sense in Your Research (58 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 4.3 Affinity Diagrams – Learn How to Cluster and Bundle Ideas and Facts (14 mins)
  • In-depth video lesson with experts, animations and templates. 4.4 Empathy Map – Why and How to Use It (39 mins)

Lesson 5: Ideate

To be scheduled. Estimated time to complete: 5 hours, 38 mins.

  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 5.1 What is Ideation – and How to Prepare for Ideation Sessions (26 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 5.2 Understand the Elements and Thinking Modes that Create Fruitful Ideation Sessions (27 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 5.3 Create Some Space – for Ideation Sessions and Design Thinking (11 mins)
  • In-depth video lesson with experts, animations and templates. 5.4 Create Some Space With d.school (12 mins)

Lesson 6: Prototype and Test

To be scheduled. Estimated time to complete: 5 hours, 2 mins.

  • In-depth video lesson with experts, animations and templates. 6.1 The Key Benefits of Prototyping (14 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 6.2 Design Thinking: Get Started with Prototyping (46 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 6.3 Prototyping in Design Thinking: How to Avoid Six Common Pitfalls (20 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 6.4 What Kind of Prototype Should You Create? (24 mins)

Lesson 7: IxDF Course Certificate and Course Wrap-up

To be scheduled. Estimated time to complete: 13 mins.

  • In-depth video lesson with experts, animations and templates. 7.1 How to Add Your IxDF Certificate to LinkedIn (7 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 7.2 Help Us Help You: Course Evaluation (4 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 7.3 Six Steps That Help Your Career (3 mins)
  • Multimedia lesson: E.g. templates, animations, illustrations, graphs, and text. 7.4 Get Your IxDF Course Certificate (2 mins)

What's Inside IxDF Membership?

  • High-impact design and AI skills

  • Learn from 209 industry leaders

  • 42 evidence-based courses

  • 161 one-hour Master Classes

  • Industry-recognized certificates

  • $2,189 worth of toolkits

  • 11,197 active design jobs

  • 10 structured career programs

  • Global community in 496 cities

  • $6,649 worth of premium tools

  • 276 ready-made templates

  • and much more

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Reid Dickson
Reid Dickson

The course is very comprehensive and offers a good balance of mediums to learn from.

Jenna Franklin
Jenna Franklin

I enjoyed all of the tools available for download. It helped me easily share this information with others who were interested in design thinking.

Gillian Tyler
Gillian Tyler
Web Designer/Developer

There were lots of real world examples particularly from the instructors' work.